Italian eyewear startup Quattrocento offers ‘paper try-on’ service

 Lots of online eyewear retailers offer to send you a selection of frames to try on at home before you buy, a model made popular by Warby Parker in the U.S. and GlassesDirect in Europe. However, although sending you the exact same frame as you intend to buy has largely solved the conversion problem selling eyewear online creates, it can be pretty costly. Read More

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