Friday, 8 July 2016

The Athletic is bringing subscription-based local sports coverage to a city near you

OAKLAND, CA - JULY 07: Kevin Durant speaks to the media during the press conference where he was introduced as a member of the Golden State Warriors after they signed him as a free agent on July 7, 2016 in Oakland, California. (Photo by Thearon W. Henderson/Getty Images) High-quality local sports coverage isn’t dead. At least that’s the premise that The Athletic is building its business on. The young startup, part of Y Combinator’s Summer 2016 class, is trying to reinvent local sports media – an industry that has been on the decline ever since newspapers realized that advertising revenue wouldn’t be enough to support a team… Read More

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