Startups Weekly: Peloton’s 29 secret weapons

Hello and welcome back to Startups Weekly, a weekend newsletter that dives into the week’s noteworthy startups and venture capital news. Before I jump into today’s topic, let’s catch up a bit. Last week, I wrote about a new e-commerce startup, Pietra. Before that, I wrote about the flurry of IPO filings.

Remember, you can send me tips, suggestions and feedback to kate.clark@techcrunch.com or on Twitter @KateClarkTweets. If you don’t subscribe to Startups Weekly yet, you can do that here.

What’s new?

Peloton revealed its S-1 this week, taking a big step toward an IPO expected later this year. The filing was packed with interesting tidbits, including that the company, which manufacturers internet-connected stationary bikes and sells an affiliated subscription to its growing library of on-demand fitness content, is raking in more than $900 million in annual revenue. Sure, it’s not profitable, and it’s losing an increasing amount of money to sales and marketing efforts, but for a company that many people wrote off from the very beginning, it’s an impressive feat.

Despite being a hardware, media, interactive software, product design, social connection, apparel and logistics company, according to its S-1, the future of Peloton relies on its talent. Not the employees developing the bikes and software but the 29 instructors teaching its digital fitness courses. Ally Love, Alex Toussaint and the 27 other teachers have developed cult followings, fans who will happily pay Peloton’s steep $39 per month content subscription to get their daily dose of Ben or Christine.

“To create Peloton, we needed to build what we believed to be the best indoor bike on the market, recruit the best instructors in the world, and engineer a state-of-the-art software platform to tie it all together,” founder and CEO John Foley writes in the IPO prospectus. “Against prevailing conventional wisdom, and despite countless investor conference rooms full of very smart skeptics, we were determined for Peloton to build a vertically integrated platform to deliver a seamless end-to-end experience as physically rewarding and addictive as attending a live, in-studio class.”

Peloton succeeded in poaching the best of the best. The question is, can they keep them? Will competition in the fast-growing fitness technology sector swoop in and scoop Peloton’s stars?

In other news

Last week I published a long feature on the state of seed investing in the Bay Area. The TL;DR? Mega-funds are increasingly battling seed-stage investors for access to the hottest companies. As a result, seed investors are getting a little more creative about how they source deals. It’s a dog-eat-dog world out there, and everyone wants a stake in The Next Big Thing. Read the story here.

Rounds of the week

• ThoughtSpot hauled in a $248M round at a $1.95B valuation
• Bedding startup Boll & Branch raised $100M
• Credit Sesame, a platform for managing loans, picked up $43M
• Mews grabbed a $33M Series B to modernize hotel administration
• Koru Kids closed a £10M Series A for its childcare platform
• Urbvan raised $9M for its private shuttle service in Mexico
• The popular shoe brand (among VCs) Atoms nabbed $8.1M
• Consider, an email service for startups, raised $5M from Kleiner Perkins

Time to Disrupt

Don’t miss out on our flagship Disrupt, which takes place October 2-4. It’s the quintessential tech conference for anyone focused on early-stage startups. Join more than 10,000 attendees — including over 1,200 exhibiting startups — for three jam-packed days of programming. We’re talking four different stages with interactive workshops, Q&A sessions and interviews with some of the industry’s top tech titans, founders, investors, movers and shakers. Check out our list of speakers and the Disrupt agenda. I will be there interviewing a bunch of tech leaders, including Bastian Lehmann and Charles Hudson. Buy tickets here.

Listen

This week on Equity, TechCrunch’s venture capital-focused podcast, we had Floodgate’s Iris Choi on to discuss Peloton’s upcoming IPO. You can listen to it here. Equity drops every Friday at 6:00 am PT, so subscribe to us on Apple Podcasts, Overcast and Spotify.

Learn

We published a number of new deep dives on Extra Crunch, our paid subscription product, this week. Here’s a quick look at the top stories:

• How Pivotal got bailed out by fellow Dell family member, VMware by Ron Miller
• How to use Amazon and advertising to build a D2C startup by Matt Altman and Tyler Elliston
• Customer success isn’t an add-on — Start early to win later. By Dale Chang and Jay Nathan.

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Labor Day Special: One extra week on early-bird pricing for Disrupt SF 2019

Happy (almost) Labor Day to all the hardworking members of the early-startup community — entrepreneurs, founders, investors, engineers and everyone in between. We know how hard you work to build your dream, so we’re cutting you a break and extending our early-bird pricing on passes to Disrupt San Francisco 2019 through 11:59 p.m. (PST) on September 6. One extra week to save up to $1,300.

Don’t fritter away this absolute last opportunity to save big bucks on our flagship event, where you’ll find more than 10,000 attendees, 400 media outlets and a passel of eager investors. Get your early-bird tickets now.

Disrupt events always feature incredible speakers, and we’ve got an amazing agenda lined up for you this year. Let’s take a look at just some of the discussions and interviews you’ll enjoy over the course of three Disruptive days.

Reigniting the Space Race: Blue Origin CEO Bob Smith intends to return the U.S. to crewed spaceflight, with a goal of doing so this year with its first suborbital trips. Hopefully, we can also get Smith to tell us the ticket price for a trip, once it begins taking on paying customers.

Could the U.S. Government Be Your Next Investor: No founder likes dilution, which is why the U.S. government is becoming an increasingly popular source for early-stage, ambitious venture capital. Hear from Steve Isakowitz (The Aerospace Corporation) along with other VC leaders and founders who have navigated the process to discover your next source of non-dilutive capital.

How to Build a Sex Tech Startup: As the old adage goes, sex sells. Cyan Banister (Founders Fund), Cindy Gallop (MakeLoveNotPorn) and Lora Haddock (Lora DiCarlo) will discuss the opportunities — and challenges — of building a successful sex tech startup, and how to capitalize on a market that’s projected to be worth more than $123 billion by 2026.

The Grass Is Greener: The cannabis industry is projected to reach $50 billion in 10 years. Keith McCarty (Wayv) and Bharat Vasan (Pax Labs) represent two of the biggest names in the market. Hear the duo talk about an industry with undeniable potential, but plenty of red tape to deal with, too.

Quite the appetizer, no? Then there’s the big event that everyone wants to watch — Startup Battlefield. Which awesome startup will outshine the rest and take home $100,000?

Want to meet and greet even more top early-stage startups? Be sure to stop by Startup Alley and connect with the TC Top Picks — and hundreds of other cool startups. This year, our editors hand-picked 45 companies that represent the very best in their tech categories. Check the list of winners right here so you can see which ones you want to meet IRL.

Disrupt San Francisco 2019 takes place October 2-4. Enjoy your Labor Day weekend, but be sure to take advantage of the one-week early-bird price extension. Buy your passes to Disrupt SF and save up to $1,300 — but only if you beat the new deadline: September 6 at 11:59 p.m. (PST).

Is your company interested in sponsoring or exhibiting at Disrupt San Francisco 2019? Contact our sponsorship sales team by filling out this form.

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Bear Robotics is raising big bucks for robots that deliver food to restaurant patrons

Some days, it feels like there’s almost no end to the number of jobs that might be replaced altogether or in some part by smart machines, from radiologists to truck drivers to, gulp, journalists. You might be tempted to sob about it to your friendly restaurant server, but wait! It’s a robot, too!

So it may be if the 25-person, Redwood City, Calif.,-based startup Bear Robotics has its way. The two-year-old company makes “robots that help,” and specifically, it makes robots that help deliver food to restaurant customers.

It’s a market that’s seemingly poised for disruption. As Bear says in its own literature about the company, it was founded to address the “increased pressure faced by the food service industry around wages, labor supply, and cost efficiencies.”

CEO John Ha, a former Intel research scientist turned longtime technical lead at Google who also opened, then closed, his own restaurant, witnessed the struggle firsthand. As the child (and grandchild) of restaurateurs, this editor can also attest that owning and operating restaurants is a tricky proposition, given the expenses and — even more plaguing oftentimes — the turnover that goes with it.

Investors are apparently on board with the idea with robot servers. According to a new SEC filing, Bear has so far locked down at least $10.2 million from a dozen investors on its way to closing a $35.8 million round. That’s not a huge sum for many startups today, but it’s notable for a food service robot startup, one whose first model, “Penny,” spins around R2-D2-like, gliding between the kitchen and dining tables with customers’ food as it is prepared.

At least, this is what will theoretically happen once Bear begins lining up restaurants that will pay the company via a monthly subscription that includes the robot, setup and mapping of the restaurant (so Penny doesn’t collide with things), along with technical support.

In the meantime, Bear’s backers, which the startup has yet to reveal, may be taking a cue in part from Alibaba, which last year opened a highly automated restaurant in Shanghai where small robots slide down tracks to deliver patrons’ meals.

They may also be looking at the bigger picture, wherein everything inside restaurants is getting automated — from robotic chefs that fry up ingredients to table-mounted self-pay tablets — with servers one of the last pieces of the puzzle to be addressed.

That doesn’t mean Bear or other like-minded startups will take off any time soon in restaurants that aren’t offering a futuristic experience. One of the reasons that people have always headed to restaurants is for good-old human interaction. In fact, with take-out ordering on the rise, people — waiters, bartenders, restaurant owners who flit around the dining room to say hello — may prove one of the only reasons that customers show up at all.

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At-home blood testing startup Baze rakes in $6 million from Nature’s Way

By now, the venture world is wary of blood testing startups offering health data from just a few drops of blood. However, Baze, a Swiss-based personal nutrition startup providing blood tests you can do in the convenience of your own home, collects just a smidgen of your sanguine fluid through an MIT manufactured device, which, according to the company, is in accordance with FDA regulations.

The idea is to find out (via your blood sample) what vitamins you’re missing out on and are keeping you from living your best life. That seems to resonate with folks who don’t want to go into the doctor’s office and separately head to their nearest lab for testing.

And it’s important to know if you are getting the right amount of nutrition — Vitamin D deficiency is a worldwide epidemic affecting calcium absorption, hormone regulation, energy levels and muscle weakness. An estimated 74% of the U.S. population does not get the required daily levels of Vitamin D.

“There are definitely widespread deficiencies across the population,” CEO and Baze founder Philipp Schulte tells TechCrunch. “[With the blood test] we see that we can actually close those gaps for the first time ever in the supplement industry.”

While we don’t know exactly how many people have tried out Baze just yet, Schulte says the company has seen 40% month-over-month new subscriber growth.

That has garnered the attention of supplement company Nature’s Way, which has partnered with the company and just added $6 million to the coffers to help Baze ramp up marketing efforts in the U.S.

I had the opportunity to try out the test myself. It’s pretty simple to do. You just open up a little pear-shaped device, pop it on your arm and then press it to engage and get it to start collecting your blood. After it’s done, plop it in the provided medical packaging and ship it off to a Baze contracted lab.

I will say it is certainly more convenient to just pop on a little device myself — although it might be tricky if you’re at all squeamish as you’ll see a little bubble where the blood is being sucked from your arm. For anyone who hesitates, it might be easier to just head to a lab and have another human do this for you.

The price is also nice, compared to going to a Quest Diagnostics or LabCorp, which can vary depending on what vitamins you need to test for individually. With Baze it’s just $100 a pop + any additional supplements you might want to buy via monthly subscription after you get your results.

Baze’s website will show your results within about 12 days (though Schulte tells TechCrunch the company is working on getting your results faster). It does so with a score and then displays a range of various vitamins tested.

I was told that, overall, I was getting the nutrients I require with a score of 74 out of 100. But I’m already pretty good at taking high quality vitamins. The only thing that really stuck out was my zinc levels, which I was told was way off the charts high after running the test through twice. Though I suspect, as I am not displaying any symptoms of zinc poisoning, this was likely the result of not wiping off my zinc-based sunscreen well enough before the test began.

For those interested in conducting their own at-home test and aren’t afraid to prick themselves in the arm with something that looks like you might have it on hand in the kitchen, you can do so by heading over to Baze and signing up.

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Credit Sesame, a platform for managing loans and credit scores, picks up $43M en route to IPO

Household debt in the US continues to rise and as of this year now stands at nearly $14 billion. Now, one of the startups that’s building tools to help consumers better cope with that is announcing a round of funding and plans for an IPO — signs of the demand for its services, and its success to-date.

Credit Sesame — which lets consumers check their credit scores and evaluate options to rebalance existing debts and loans to improve that score and thus their overall “financial health” in the words CEO and founder Adrian Nazri — has raised $43 million. With the company already profitable and growing revenues 90% each year for the last five, Nazari said that this round is likely to be the last round the company raises before it goes public.

Credit Sesame is not disclosing its valuation, in part because this round is likely to have some more money added to it. But Nazari noted that it’s on track to be valued at over $1 billion when it does close in the coming months. It’s now raised $110 million in total.

The round is a mixture of equity and debt, and includes both strategic and financial investors. Led by growth-stage investors ATW Partners, it also includes participation from previous investors. Past backers of Credit Sesame include Menlo Ventures, Inventus Capital, Globespan Capital, IA Capital Groups, Symantec, Capital One Ventures, and Stanford University. There will also likely be new investors coming to the company when the round does expand.

The reason the startup is raising both equity and debt is worth a note: Nazari said Credit Sesame is profitable and has been “for some time,” Nazari noted, so when it raises money now, it would prefer to do so with less dilution. The funding will be going towards continuing to work on Credit Sesame’s artificial intelligence algorithms, and to continue expanding this business, but not likely acquisitions: there are a lot of companies in the fintech arena that are working on products adjacent to what Credit Sesame does, but Nazari said that it would likely only start to work on some M&A and consolidation plays after it IPOs, using the proceeds from that to fuel that.

In addition to a number of companies building tools and products to help people manage their money better, there are direct competitors to Credit Sesame, too, including Credit Karma, NerdWallet, Experian, ClearScore, Equifax and many more. Nazari’s view is that while Credit Sesame maybe targeting a similar initial function, its approach and how helps you manage your credit score is what differentiates it.

The company has coined the term “Personal Credit Management” (as opposed to personal financial management), and has built an algorithm it calls RoboCredit, which is based on a basic score provided by TransUnion (one of the big agencies that calculates scores, alongside Equifax and Experian) but also includes other factors that it calculates to show consumers what actions they can take to improve their scores. Checking initial scores is free on Credit Sesame, as are evaluating options for how to rebalance loans and other debts to help improve the score. But users that take products referred through the engine — such as refinancing a mortgage or taking a new credit and/or transferring your existing balance — or other premium services (such as an advanced level of identity theft protection), pay fees to do so.

The credit rating industry has seen some big setbacks in the last several years — first the big breach at Equifax, and then the Consumer Financial Protection Bureau fining both Equifax and TransUnion for misrepresenting what kind of data it was providing to consumers, and for not being transparent enough in its charges. But Nazari said that in fact, this has had a positive impact on the company.

“The impact from Equifax has been net positive,” he explained. “Incidents like these create awareness and the need for consumers to watch their credit and be on top of that,” he noted. “Identity theft from breaches could happen any time.” 

Indeed, online security has become a bit of an unknown variable for many of us: we can try to prepare as much as possible, but we never know what news of a new breach might come around the corner, or when one fragment of our disclosed information might be the missing piece to someone using it to steal something from us. On the other hand, the startup is giving more transparency at least to how some of the other aspects of our online financial identity work, and how it can be used by others to evaluate us as consumers.

“Credit Sesame is revolutionizing how consumers manage their credit. What once was a mystery and black box is now distilled by Credit Sesame’s PCM platform into easy to digest actionable insights that can effortlessly and meaningfully change a consumer’s credit and financial health,” said Kerry Propper, co-founder and managing partner at ATW Partners, in a statement. “We’re thrilled to open the gates to a new age of Personal Credit Management with the Credit Sesame team leading the space.”

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Update on Nigerian fintech firm Interswitch and its speculative IPO

Nigerian fintech firm Interswitch has been circulating in business news around a possible IPO on the London Stock Exchange.

Last month Bloomberg News ran a story—based on unnamed sources—reporting the financial services firm had hired investment banks to go public on the LSE later in 2019. The piece spurred additional aggregated press.

That Interswitch—which provides much of Nigeria’s digital banking infrastructure—could become one of Africa’s earliest tech companies to list on a global exchange isn’t exactly news.

It’s more deja vu of a story that began several years ago.

As TechCrunch reported, Interswitch was poised to launch on the LSE in 2016. CEO and founder Mitchell Elegbe confirmed “a dual-listing on the London and Lagos stock exchange is an option on the table,” in a January 2016 call.

Two additional sources wired into Nigeria’s tech market and close to Interswitch’s investors also said the public launch would happen by the end of that year.

The IPO would have made Interswitch Africa’s first tech company to go from startup to a billion-dollar plus unicorn valuation status. Of course, it didn’t happen in 2016.

In 2017, TechCrunch checked in with Interswitch on the delay and was told the company could not comment on its pending IPO.  In other public interviews, executives Mitchell Elegbe and Divisional Chief Executive Officer Akeem Lawal named Nigeria’s recession as a reason for the delay and reaffirmed a likely dual Longon-Lagos listing by the end of 2019.

Will Interswitch still be the company that brings Sub-Saharan Africa its big tech windfall?

After the latest round of IPO buzz, TechCrunch asked Interswitch this week about the Bloomberg reporting and an imminent public stock listing. ““Interswitch does not comment on market speculation,” was the only info a public spokesperson could offer.

So, its tough to say if or when the company could list. There are still a few reasons why the company (and its possible IPO) are worth keeping an eye on.

One is Interswitch’s growing role as a nexus for payments and financial services infrastructure in Nigeria (home of Africa’s largest economy), across Africa, and between Africa and the world. Back in 2002, the company became the pioneer for creating infrastructure to digitize Nigeria’s then predominantly paper-ledger and cash-is-king based economy.

Interswitch has since moved into high-volume personal and business finance, with its Verve payment cards and Quickteller payment app. The Nigerian company (which is now well beyond startup phase) has expanded with physical presence in Uganda, Gambia, and Kenya—the latter being home-turf of M-Pesa and Safaricom, which are largely responsible for making Kenya the mobile-money capital of Africa.

Interswitch also sells its products in 23 African countries, through bank partnerships, and has presence abroad. Through its Verve Global Card product, the company’s cardholders can now make payments in the U.S., UK, and UAE. Interswitch launched a partnership this month for Verve cardholders to make payments on Discover’s global network. The first transaction for the partnership was placed in New York, with an advertisement for the Nigerian company’s payment product flashing across Times Square.  Another facet to a possible Interswitch IPO is its potential to spark more corporate venture arm and acquisition activity in African fintech, which as a sector receives the bulk of the continent’s startup capital. Interswitch launched a venture arm in 2015—called its global ePayment Growth Fund—that made two investments, but then went largely quiet.

A windfall of IPO capital and increasing competition from fintech startups could spur Interswitch to fire up its venture investing activity again. Startups such as Flutterwave and TeamAPT (formed by a former Interswitch alum) have already entered some of Interswitch’s product territory. If a public listing led Interswitch to ramp up investing in (or even acquiring) startups, the net effect would be more capital and exits in Africa’s fintech sector.

Nigerian fintech firm TeamApt raises $5M, eyes global expansion

And finally, if Interswitch does IPO on the London and Lagos stock exchanges, it could provide another benchmark for global investors to gauge Africa’s tech sector beyond Jumia. This spring the e-commerce company became the first big tech firm operating in Africa to launch on a major exchange, the NYSE.

So far, Jumia’s IPO has been an up and down affair. The company gained investor and analyst confidence out of the gate, but also came under a short-sell assault and share-price volatility.

Two successful global IPOs of tech companies from Africa would and could become the best-case scenario for the continent’s startup scene. But for that to be a possibility, Interswitch will have to confirm the speculation and finally list as a publicly traded fintech firm.

Africa e-tailer Jumia issues post-IPO results amid short-sell assault

 

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Disrupt SF prices increase tonight

Nobody likes them, but price hikes happen, people. Price hikes happen. And the early-bird price for passes to Disrupt San Francisco 2019 disappears tonight, August 30 at 11:59 p.m. (PST). Avoid the pain of paying more and enjoy saving up to $1,300. You have only a few hours left. Buy your Disrupt SF passes right now.

Why attend Disrupt SF? It’s simply the place to be for members of the early-stage startup ecosystem — no matter what your role. Take it from Luke Heron, CEO of TestCard Diagnostics. His company exhibited in Startup Alley at Disrupt SF ’17 and again at Disrupt Berlin ’18 — and recently closed on $1.7 million in funding.

“If you’re a startup founder or an entrepreneur,” said Heron, “attending Disrupt is a no-brainer.”

Need more reasons? Okay, we’ll break it down for you.

• Programming across four stages, workshops, Q&A Sessions, panel discussions and a roster of speakers representing a veritable who’s who of tech leaders, icons, makers and doers. Check out the Disrupt agenda.
• Startup Battlefield, where 15-30 outstanding early-stage startups launch on a world stage and vie for a $100,000 cash prize.
• Startup Alley, featuring more than 1,000 early-stage startups — and don’t forget to meet our hand-picked TC Top Picks — 45 incredible startups made the cut this year.
• Networking — especially but not exclusively in Startup Alley — is practically a contact sport at Disrupt events. And by that we mean you’ll find plenty of contacts to help drive your business forward. We even have a tool to help you… read the next bullet.
• CrunchMatch, a free, business match-making service that can help you cut through the thousands of people to find and connect with founders and investors who share similar business goals.
• The TC Hackathon, where up to 800 talented makers will compete for a $10,000 top prize, plus thousands more in cash and prizes from sponsored contests.

Disrupt San Francisco 2019 takes place October 2-4, and you have just a few short hours left to take advantage of early-bird pricing and save up to $1,300. Price hikes happen. Don’t let them happen to you. Buy your passes before 11:59 p.m. (PST) tonight, August 30.

Is your company interested in sponsoring or exhibiting at Disrupt San Francisco 2019? Contact our sponsorship sales team by filling out this form.

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Atoms nabs $8.1M for shoes you can buy in quarter sizes and separate left/right measurements

The direct-to-consumer trend in fashion has been one of the most interesting evolutions in e-commerce in the last several years, and today one of the trailblazers in the world of footwear is picking up some money from a list of illustrious backers to bring its concept to the masses.

Atoms, makers of sleek sneakers that are minimalist in style — “We will make only one shoe design a year, but we want to make that really well,” said CEO Sidra Qasim — but not in substance — carefully crafted with comfort and durability in mind, sizes come in quarter increments and you can buy different measurements for each foot if your feet are among the millions that are not exactly the same size — has raised $8.1 million.

The company plans to use the funding to invest in further development of its shoes, and to expand its retail and marketing presence. To date, the company has been selling directly to consumers in the US via its website — which at one point had a waiting list of nearly 40,000 people — and the idea will be to fold in other experiences including selling in physical spaces in the future.

This Series A speaks to a number of interesting investors flocking to the company.

It is being led by Initialized Capital, the investment firm started by Reddit co-founder Alexis Ohanian and Garry Tan (both had first encountered Atoms and its co-founders, Qasim and Waqas Ali — as mentors when the Pakistani husband and wife team were going through Y-Combinator with their previous high-end shoe startup, Markhor); with other backers including Kleiner Perkins, Dollar Shave Club CEO Michael Dubin, Acumen founder and CEO Jacqueline Novograts, LinkedIn CEO Jeff Weiner, TED curator Chris Anderson, the rapper Chamillionaire and previous backers Aatif Awan and Shrug Capital.

Investors have come to the company by way of being customers. “The thing that I love about Atoms is that it isn’t just a different look, it’s a different feel,” said Ohanian in a statement. “When I put on a pair for the first time, it was a totally unique experience. Atoms are more comfortable by an order of magnitude than any other shoe I’ve tried, and they quickly became the go-to shoe in my rotation whenever I was stepping out. That wouldn’t mean anything if the shoes didn’t look great. Luckily, that’s not a problem, I wear my Atoms all the time and even my fashion designer wife is a fan.”

Even before today’s achievement of closing a Series A, the startup has come a long way on a relative shoestring: with just around $560,000 in seed funding and some of the founders’ own savings, Atoms built a supply chain of companies that would make the materials and shoes that it wanted, and developed a gradual but strong marketing pipeline with influential people in tech, fashion and design. (That success no doubt played a big role in securing the Series A to double down and continue to build the company.)

Within the bigger trend of direct-to-consumer retail — where smaller brands are leveraging advances in e-commerce, social media and wider internet usage to build vertically-integrated businesses that bypass traditional retailers and bigger e-commerce storefronts to source their customers and sales more directly — there has been a secondary trend disrupting the very products that are being sold by using technology and advances in manufacturing. Third Love is another example in this category: the company has built a huge business selling bras and other undergarments to women by completely rethinking how they are sized, and specifically by focusing on creating as wide a range of sizes as possible.

So while companies like Allbirds — which itself is very well capitalised — may look like direct competitors to Atoms, the company currently stands apart from the pack because of its own very distinctive approach to building a mass-market business, but one that aims to make its product as individualised as possible.

You might think that approaching shoe manufacturers with the idea of creating smaller size increments and manufacturing shoes as single items rather than pairs would have been a formidable task, but as it turned out, Atoms seemed to come along at the right place and the right time.

“We thought it would be challenging, and it wasn’t unchallenging, but the good thing was that many manufacturers were already starting to think about this,” Ali said. “Think about it, there has been almost no innovation in shoe making in the last thirty or forty years.” He said they were happy to talk to Atoms because “we were the first and only company looking at shoes this way.” That helped encourage him and Qasim, he added. “We knew we would be able to figure it all out.”

Nevertheless, the pair admit that the upfront costs have been very high (they would not say how high), but given the principle of economies of scale, the more shoes that Atoms sells, the better the economics.

Currently the shoes sell for $179 a pair, which is not cheap and puts them at the high end of the market, so it will be interesting to see how and if price points evolve as it matures as a business, and competitors big and small begin to catch onto the idea of selling their own footwear at a wider range of sizes.

My colleague Josh, who first wrote about Atoms when they launched, is our own in-house tester, and as someone who could have easily moved on to another pair of kicks after he hit publish, he remains a fan:

“My Atoms have held up incredibly well from daily wear for 14 months,” he said. “They’re still my comfiest shoes and make Nikes feel uncomfortable when I try them again. They’ve sustained a tiny bit of wear on the front of the foam sole (the toe just below the fabric) while the bottoms have worn down a little like any shoes.

“The mesh fabric can pick up dirt or dust if you take them in the wilderness, and the sole isn’t hard enough that you won’t feel point rocks. But throwing them in the wash or a rub with a brush and they practically look new. The elastic laces are incredibly convenient.

“I’ve probably tied them 4 times since first lacing them up. And for a cleaner, more professional look you can tuck the bow of your laces behind the tongue. Their biggest problem is they’re porous and can let water through if you wear them in the rain or puddles.

“Overall, I’ve found them to be my best travel shoes because they’re so versatile. I can walk all day in them, but then go to a fancy dinner or nightclub. I can hike or even hit the gym with them if necessary, and they pack quite flat. With the quarter-sizing and different use cases, they make Allbirds look like restrictive outdoor slippers. For adults who still want to wear sneakers, the monochromatic color schemes and brandless, simple styles make Atoms feel as mature and reliable as you can get.”

Ali said that among those who buy one pair, some 85% have returned and purchased more, and that’s before it has even gone outside the US. Qasim said there has been a lot of interest in other regions, but for now it’s still following its original formula of keeping the organisation and business small and tight, with no plans to expand to further countries for the moment.

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Could Peloton be the next Apple?

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines.

This week we were back in the SF studio, with Kate and Alex on hand to chat venture, business, startups, and IPOs with Iris Choi. Choi is a partner at Floodgate, and one of the very few folks who have ever been invited back on the show.

Despite Floodgate being an early-stage firm, Choi was more than willing to dig into the week’s later-stage topics, starting with the Peloton IPO filing. Kate was stoked about the offering (her piece here, Alex’s notes here). Peloton, a fitness, media, hardware (and more) company, is a lot different than your run-of-the-mill enterprise SaaS exits.

Next Alex ran the team through a list of impending IPOs that we care about. There are a number of venture-backed companies looking to go public before the stock market falls apart. More on each when they price.

After the S-1 march, we turned to personnel news, namely that Instacart’s CFO is leaving the firm after about four years with the company. Ravi Gupta is joining Sequoia Capital. We’ll tell you why.

Next, we touched on two rounds. First, a Kleiner deal into Consider, an app that brings power-tooling to email. And then we chatted about Inkitt, another Kleiner deal. Why the pair of early-stage rounds? Because Alex recently went to Kleiner to chat with its new partner team about where they’ll deploy capital in the future.

And that took us comfortably overtime. A big thanks to Choi for joining us, again, and you for sticking with the show. More next week!

Equity drops every Friday at 6:00 am PT, so subscribe to us on Apple Podcasts, Overcast, Spotify, Pocket Casts, Downcast and all the casts.

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Final week to buy super early bird passes to Disrupt Berlin 2019

Die Zeit läuft ab, Leute translates very roughly to time is running out, people! You have only one week left to save a fat stack of euros on your pass to Disrupt Berlin 2019. Join us and startuppers from more than 50 countries on 11-12 December for the lowest possible price.

Our super early bird pricing comes to a grinding halt on 6 September at 11:59 p.m. (CEST). Buy your passes now and save up to €600.

If you want to have a uniquely thrilling experience at Disrupt Berlin, be sure to apply to one or all three major events taking place during the show. You can use this single application to apply to be considered for the TC Top Picks program and/or to compete in the mighty Startup Battlefield. Or, if the TC Hackathon is more your style, apply right here. Here’s more good news: all three programs are free. No application fees, no participation fees, no giving up equity.

If TechCrunch editors choose you to be a TC Top Pick, you’ll receive a free Startup Alley Exhibitor Package and an interview on the Showcase Stage with a TC editor. To qualify for consideration, your early-stage startup must fall into one of these categories: AI/Machine Learning, Biotech/Healthtech, Blockchain, Fintech, Mobility, Privacy/Security, Retail/E-commerce, Robotics/IoT/Hardware, CRM/Enterprise and Education.

Startup Battlefield has launched literally hundreds of startups to the world, and TechCrunch editors will select 15-20 startups to compete for $50,000 equity-free prize, serious bragging rights and a metric ton of investor and media attention.

Since 2007, 857 companies have launched at Startup Battlefield to great success. Collectively they’ve raised more than $8.9 billion in funding with 112 successful exits (IPOs or acquisitions). If you’re selected, you’ll join the ranks of this alumni community that includes Dropbox, GetAround, SirenCare, Fitbit, Mint.com, Vurb and more.

We’re accepting only 500 people to compete in the TC Hackathon — so don’t wait to apply. TechCrunch will award $5,000 for the best overall hack, and you’ll also compete for cash and prizes from our sponsored hacks — we’ll have more info on those challenges soon, so keep checking back.

There’s so much more to see and do at Disrupt Berlin — speakers, workshops, Q&A Sessions, plus hundreds of early-stage startups exhibiting in Startup Alley. Talk about a place to connect and network with people who can take your business to new heights.

Don’t miss your chance to save up to €600 on passes to Disrupt Berlin 2019. Our super early bird pricing disappears on 6 September at 11:59 p.m. (CEST). Buy your passes now and save up to €600. Die Zeit läuft ab, Leute!

Is your company interested in sponsoring or exhibiting at Disrupt Berlin 2019? Contact our sponsorship sales team by filling out this form.

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What is Andela, the Africa tech talent accelerator?

As someone who covers Africa’s tech scene, I’m frequently asked about Andela. That’s not surprising, given the venture gets more global press (arguably) than any startup in Africa.

I’ve found many Silicon Valley investors have heard of Andela but aren’t exactly sure what it does.

In a bite, Andela is Series D stage startup―backed by $180 million in VC―that trains and connects African software developers to global companies for a fee.

The revenue-focused venture is often misread as a charity. In 2017, Andela CEO Jeremy Johnson described the organization as “a mission-driven for-profit company” ― a model for the concept “that you can actually build businesses that create real impact.”

I asked Johnson recently to clarify the objective behind Andela’s drive. “It’s the exact same mission as when we started, based around our founding principle… that brilliance and talent are distributed equally around the world, but opportunity is not,” he said.

“We’re about breaking down the walls that prevent brilliance and opportunity from connecting to each other.”

A major barrier for Africa’s software engineers, according to Johnson, is simply the fact that the continent has been totally off the network that companies look to for developer talent.

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Marc Benioff will discuss building a socially responsible and successful startup at TechCrunch Disrupt

Salesforce chairman, co-founder and CEO Marc Benioff took a lot of big chances when he launched the company 20 years ago. For starters, his was one of the earliest enterprise SaaS companies, but he wasn’t just developing a company on top of a new platform, he was building one from scratch with social responsibility built-in.

Fast-forward 20 years and that company is wildly successful. In its most recent earnings report, it announced a $4 billion quarter, putting it on a $16 billion run rate, and making it by far the most successful SaaS company ever.

But at the heart of the company’s DNA is a charitable streak, and it’s not something they bolted on after getting successful. Even before the company had a working product, in the earliest planning documents, Salesforce wanted to be a different kind of company. Early on, it designed the 1-1-1 philanthropic model that set aside 1% of Salesforce’s equity, and 1% of its product and 1% of its employees’ time to the community. As the company has grown, that model has serious financial teeth now, and other startups over the years have also adopted the same approach using Salesforce as a model.

In our coverage of Dreamforce, the company’s enormous annual customer conference, in 2016, Benioff outlined his personal philosophy around giving back:

You are at work, and you have great leadership skills. You can isolate yourselves and say I’m going to put those skills to use in a box at work, or you can say I’m going to have an integrated life. The way I look at the world, I’m going to put those skills to work to make the world a better place.

This year Benioff is coming to TechCrunch Disrupt in San Francisco to discuss with TechCrunch editors how to build a highly successful business, while giving back to the community and the society your business is part of. In fact, he has a book coming out in mid-October called Trailblazer: The Power of Business as the Greatest Platform for Change, in which he writes about how businesses can be a positive social force.

Benioff has received numerous awards over the years for his entrepreneurial and charitable spirit, including Innovator of the Decade from Forbes, one of the World’s 25 Greatest Leaders from Fortune, one of the 10 Best-Performing CEOs from Harvard Business Review, GLAAD, the Billie Jean King Leadership Initiative for his work on equality and the Variety Magazine EmPOWerment Award.

It’s worth noting that in 2018, a group of 618 Salesforce employees presented Benioff with a petition protesting the company’s contract with the Customs and Border Patrol (CBP). Benioff in public comments stated that the tools were being used in recruitment and management, and not helping to separate families at the border. While Salesforce did not cancel the contract, at the time, co-CEO Keith Block stated that the company would donate $1 million to organizations helping separated families, as well as match any internal employee contributions through its charitable arm, Salesforce.org.

Disrupt SF runs October 2 to October 4 at the Moscone Center in the heart of San Francisco. Tickets are available here.

Did you know Extra Crunch annual members get 20% off all TechCrunch event tickets? Head over here to get your annual pass, and then email extracrunch@techcrunch.com to get your 20% discount. Please note that it can take up to 24 hours to issue the discount code.

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2019 tech IPOs: Some thoughts from the public company roller coaster

Scott Sanborn Contributor

Scott Sanborn is CEO of LendingClub.

2019 has already been an active year for U.S. tech IPOs. Some highly anticipated unicorns, such as Uber and Lyft, have disappointed investors with their IPO debuts and their first results as public companies. Others, such as Fiverr, Zoom and CrowdStrike, have soared. And food-tech brand Beyond Meat (two words you normally don’t see together) hit a high of $239 from their $25 IPO price.

The first of these 2019 tech IPO companies will soon face a new challenge as the early investor and employee lockups expire — often 180 days after the IPO — allowing them to sell and increasing the number of shares available to trade. Lyft will remain at the front of the 2019 pack when the lockups expire, bringing more of the company’s stock into play on the public market. Regardless of what happens next, it’s amazing to see the trajectory of companies that have built such impressive businesses in such a remarkably short period of time.

I was recently at the New York Stock Exchange (NYSE) to ring the opening bell and celebrate our three- millionth borrower on the platform. It brought back great memories from when our company, LendingClub, entered the public fray in 2014. LendingClub was the largest U.S. tech IPO that year, and is still one of the biggest U.S. tech IPOs of all time. We listed at a $5.4 billion valuation, and our shares surged 67% on the first day of trading. We were thrilled to celebrate the validation of our hard work and excited about the next stage of our growth. However, by the time our lockups expired, we had fallen back to around our IPO valuation of $15 a share.

Since then, despite being the market leader in the fastest-growing sector of consumer credit in the country with double-digit annual growth, the company today is worth less than a fifth of what it was in 2014. Our story is thankfully unique, and I’ll spare you the details here, but suffice to say… we had a rough period. We are back on track now, delivering growth and margin expansion while executing against our vision.

However bespoke our story, there are some observations I’ll share that might be useful for others as they think about life post-IPO. I’m not going to cover the issues around short-termism and the tyranny of quarterly targets (which have been well-documented elsewhere), but rather a few of the implications that sure would have been useful for me to know going in…

Things will be different — really

I’d compare the period leading up to the IPO to the period when you are expecting a baby. Intellectually, you know things will be different when you bring home a newborn. But knowing it and living it are two different things. Going public is a transformational event that permanently changes your company and how the CEO, CFO and board spend their time (with obvious trickle-down effects). From the moment we rang the NYSE bell on December 11, 2014, everything changed.

Making money matters

Investors buying your stock are essentially valuing your future cash flow. At some point, you have to have your “show them the money” moment and become profitable. Amazon famously lost a total of $2.8 billion over 17 straight quarters after their IPO and was the subject of a lot of skepticism and criticism throughout. The company maintained their strategy, delivering top-line growth and investing in their future and, suffice to say, investor patience paid off!

At LendingClub, we have invested millions of dollars to develop products that delight our 3 million+ customers (and, at 78, our NPS is at its highest level in the history of the company) and expand our competitive moat. We are now driving toward adjusted net income profitability.

Like it or not, there is a scoreboard

Once you go public, some people stop thinking of you as a business, and start thinking about you as a stock price. And that stock price is always broadcasting. It broadcasts to your equity investors, your employees, your partners, your board — to everyone who is listening.

You can’t preserve your culture, but you can and must maintain the values your company holds dear.

When the stock is up, everyone feels great. But, in a volatile market or a downturn, there are a lot of people who will be needing to hear your view on what’s happening. Communication to your stakeholders is not in the way of you doing your job, it is a critical part of your job that just got A LOT bigger. You need to stay ahead of it and deliberately carve out the time to make it a priority.

There are others sharing the microphone

When you are starting out, the world is divided into two types of people: those who love you, and those who don’t know/care. When you are a public company, a lot of voices join the conversation. You’ll add a different beat of reporters focused on your financials. You have analysts who are paid to research and think about your company, your strategy, your prospects and your value. These analysts may have never covered a company quite like yours (after all, you are breaking new ground) and you’ll need to spend time together to understand what matters.

You also can attract a whole new kind of investor, a “short” who has a vested interest in your stock going down. All of these voices are speaking to your stakeholders and you need to understand what they are saying and how it should affect your own communications.

Be careful, the microphone is on

Remember those days when everyone attended the “all hands” and you could share the details of your product road map, your corporate strategy, what’s working and what isn’t? Yeah, those are over. The risk of material nonpublic information leaking means you need to find a new balance in transparency with your employees (and your friends and partners for that matter).

It’s a change to behavior and to culture that doesn’t come naturally (at least it didn’t to me). It’s a change that can be frustrating to employees as the necessary opacity can erode trust as people feel out of the loop. At LendingClub, we still regularly communicate as much as we can and trust our employees, but there are places where you have to draw the line.

Your competitors are listening

Ironically enough, while your ability to share key details with employees is limited, you are sharing a lot with your competition. Shareholders and money managers want to know your battle plans and expect a detailed update at your earnings call every quarter. You can expect that your competitors are taking notice and taking notes.

Your scarcest resource

As the above would indicate, being public means that you are inevitably going to be spending less time running the business, and more time focused externally. Not a bad thing, but something you need to plan for so that you have the resources in place underneath you to maintain business momentum. If your management team isn’t materially different as you head to the market than it was a few years ago, I’d be surprised if you have what you need.

Your culture will change, focus on your values

I once asked a senior Google executive advice on how to preserve culture when going through massive periods of transition. She told me that you can’t preserve your culture, but you can and must maintain the values your company holds dear. Her advice, which I have followed and am passing on to you, is to make sure you write them down, hire against them and assess performance against them.

We started this practice years ago and it is remarkable how consistent our values have remained even as the company has evolved and matured. We codified six core values that put the customer at the center of everything we do. We are guided by our No. 1 value — Do What’s Right. You know a LendingClubber when you meet them, and it is part of what makes us great.

Being a public company is not for the faint-hearted, but being public is part of growing up. Being public legitimizes the company, unlocks liquidity to fuel growth and enables you to attract the next generation of talent. We always said that going public would allow us to deliver more value to a greater number of consumers and would lend legitimacy to our growing industry. We have facilitated more than $50 billion in loans and are still at a small percentage of our immediately addressable market. Although challenging at times, we’re seeing our dream to truly help everyday Americans come to life.

We’ve worked hard since our IPO to change the face people associate with finance. We’ve built a diverse team, established strong core values and nurtured a culture that has resulted in the kind of company we want to represent fintech and the tech industry as a whole — both inside and outside Silicon Valley.

So, to the new joiners in the public sphere — life in the spotlight is a wild ride. Congratulations on this step in your journey, and on to the next!

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Former Google X ecec Mo Gawdat wants to reinvent consumerism

Mo Gawdat, the former Google and Google X executive, is probably best known for his book Solve for Happy: Engineer Your Path to Joy. He left Google X last year. Quite a bit has been written about the events that led to him leaving Google, including the tragic death of his son. While happiness is still very much at the forefront of what he’s doing, he’s also now thinking about his next startup: T0day.

To talk about T0day, I sat down with the Egypt-born Gawdat at the Digital Frontrunners event in Copenhagen, where he gave one of the keynote presentations. Gawdat is currently based in London. He has adopted a minimalist lifestyle, with no more than a suitcase and a carry-on full of things. Unlike many of the Silicon Valley elite that have recently adopted a kind of performative aestheticism, Gawdat’s commitment to minimalism feels genuine — and it also informs his new startup.

“In my current business, I’m building a startup that is all about reinventing consumerism,” he told me. “The problem with retail and consumerism is it’s never been disrupted. E-commerce, even though we think is a massive revolution, it’s just an evolution and it’s still tiny as a fraction of all we buy. It was built for the Silicon Valley mentality of disruption, if you want, while actually, what you need is cooperation. There are so many successful players out there, so many efficient supply chains. We want the traditional retailers to be successful and continue to make money — even make more money.”

What T0day wants to be is a platform that integrates all of the players in the retail ecosystem. That kind of platform, Gawdat argues, never existed before, “because there was never a platform player.”

That sounds like an efficient marketplace for moving goods, but in Gawdat’s imagination, it is also a way to do good for the planet. Most of the fuel burned today isn’t for moving people, he argues, but goods. A lot of the food we buy goes to waste (together with all of the resources it took to grow and ship it) and single-use plastic remains a scourge.

How does T0day fix that? Gawdat argues that today’s e-commerce is nothing but a digital rendering of the same window shopping people have done for ages. “You have to reimagine what it’s like to consume,” he said.

The reimagined way to consume is essentially just-in-time shipping for food and other consumer goods, based on efficient supply chains that outsmart today’s hub and spoke distribution centers and can deliver anything to you in half an hour. If everything you need to cook a meal arrives 15 minutes before you want to start cooking, you only need to order the items you need at that given time and instead of a plastic container, it could come a paper bag. “If I have the right robotics and the right autonomous movements — not just self-driving cars, because self-driving cars are a bit far away — but the right autonomous movements within the enterprise space of the warehouse, I could literally give it to you with the predictability of five minutes within half an hour,” he explained. “If you get everything you need within half an hour, why would you need to buy seven apples? You would buy three.”

Some companies, including the likes of Uber, are obviously building some of the logistics networks that will enable this kind of immediate drop shipping, but Gawdat doesn’t think Uber is the right company for this. “This is going to sound a little spiritual. There is what you do and there is the intention behind why you do it,” he said. “You can do the exact same thing with a different intention and get a very different result.”

That’s an ambitious project, but Gawdat argues that it can be done without using massive amounts of resources. Indeed, he argues that one of the problems with Google X, and especially big moonshot projects like Loon and self-driving cars, was that they weren’t really resource-constrained. “Some things took longer than they should have,” he said. “But I don’t criticize what they did at all. Take the example of Loon and Facebook. Loon took longer than it should have. In my view, it was basically because of an abundance of resources and sometimes innovation requires a shoestring. That’s my only criticism.”

T0day, which Gawdat hasn’t really talked about publicly in the past, is currently self-funded. A lot of people are advising him to raise money for it. “We’re getting a lot of advice that we shouldn’t self-fund,” he said, but he also believes that the company will need some strategic powerhouses on its side, maybe retailers or companies that have already invested in other components of the overall platform.

T0day’s ambitions are massive, but Gawdat thinks that his team can get the basic elements right, be that the fulfillment center design or the routing algorithms and the optimization engines that power it all. He isn’t ready to talk about those, though. What he does think is that T0day won’t be the interface for these services. It’ll be the back end and allow others to build on top. And because his previous jobs have allowed him to live a comfortable life, he isn’t all that worried about margins either, and would actually be happy if others adopted his idea, thereby reducing waste.

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48 hours left: Buy your early-bird passes to Disrupt SF 2019

We dedicate this post to all the busy, overworked startuppers — the last-minute mamas, procrastinating papas and everyone in between. We empathize and gently offer this swift boot in the booty. You have only 48 hours left to save a bundle on your pass to Disrupt San Francisco 2019.

Beat the deadline — 11:59 p.m. (PST) on August 30 — and you can save up to $1,300. Get moving and buy your tickets right here, right now.

Don’t miss out on our flagship Disrupt, which takes place October 2-4. It’s the quintessential tech conference for anyone focused on early-stage startups. Join more than 10,000 attendees — including over 1,200 exhibiting startups — for three jam-packed days of programming. We’re talking four different stages with interactive workshops, Q&A sessions and interviews with some of the industry’s top tech titans, founders, investors, movers and shakers. Check out our list of speakers and the Disrupt agenda.

Disrupt is a breeding ground of opportunity, networking and collaboration. It’s a place where ideas are born, and partnerships are made. Don’t take our (admittedly very biased) word for it. Your peers happen to agree. Here’s what Sage Wohns, co-founder of Agolo, an artificial intelligence startup, had to say about his Disrupt experience:

Disrupt helps you connect more with the startup community in very tangible ways. You can meet investors and bigger players in your industry to see if there’s an opportunity to work together. Disrupt is unique in how it brings everyone — all the industry touch points — together under one roof. It’s incredibly valuable.

We haven’t even mentioned the Startup Battlefield pitch competition, the TC Top Picks who will set up camp in Startup Alley or the TC Hackathon!

So much to see, hear and do at Disrupt San Francisco 2019. And yet, so little time left — 48 tiny little hours — to save money on your pass. What are you waiting for? Get your early-bird tickets now before the clock strikes 11:59 p.m. (PST) on August 30.

Is your company interested in sponsoring or exhibiting at Disrupt San Francisco 2019? Contact our sponsorship sales team by filling out this form.

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India’s Vedantu raises $42M to expand its live and interactive online tutoring platform

Vedantu, a Bangalore-based startup that operates an online tutoring service, today announced it has raised $42 million as it races to expand its reach in the nation where tens of millions of students enter formal education and prepare for undergraduate-level competitive exams each year.

The Series C financing round for the five-year-old startup was led by Tiger Global and WestBridge Capital, with existing investors Accel, Omidyar India and TAL Education and Vedantu co-founders also participating in it. The startup has raised $58 million to date.

Vedantu offers a mix of recorded and live and interactive courses. Students who have enrolled for the interactive sessions are required to answer questions every few minutes by tapping on their smartphone screen. They can also raise their doubts at the end of the session.

The startup, which serves students aged between 12 to 18 (serving students in grade 6 to 12), offers a large catalog of recorded sessions at no charge to users. It generates revenue from selling subscription to live and interactive sessions, Vamsi Krishna, co-founder and CEO of the startup, told TechCrunch in an interview.

The cost of these subscriptions can vary from Rs 100 ($1.4), for students looking for sessions around a particular topic, to Rs 50,000 ($700) for long-term courses that focus on training students for under-graduate level courses, Krishna explained.

More than 1.5 million students consume educational videos on Vedantu each month, of which 30,000 are paying subscribers. The platform has amassed users from more than 30 nations, mostly those of Indian diaspora.

As part of the offering, Vedantu also tracks how much time a student takes in answering questions to determine the topics that they might be struggling to grasp. It then challenges students to solve more problems from those topics and alerts the teachers and their assistants to follow up, Krishna said.

Additionally, teachers take frequent breaks to check with students if they understood the topic. If a substantial number of students say they have doubts, teachers share more examples to explain the subject again.

Students also get to interact with teachers throughout the session via chat and their microphones. Krishna said these offerings are necessary to better coach students. It also differentiates Vedantu from other edtech startups in India.

Before starting Vedantu, Krishna, who is a teacher himself, ran Lakshya Institute that helped students prepare for under-graduate level courses until early 2014, before selling majority stake to Mumbai-based K-12 tutoring and test preparation firm MT Educare.

From right to left: Vamsi Krishna, CEO and co-founder, Anand Prakash, co-founder, with Pulkit Jain, co-founder and head of product.

He said he will use the fresh capital to broaden the startup’s engineering team and product offerings, and find more customers. Because Vedantu does not rely on previously recorded footage, scaling it could prove challenging.

The startup is not looking to aggressively expand its courses and its current live format will enable it to allocate more students in a session, Krishna said.

Vedantu competes with a number of local players including unicorn Byju’s, which is widely believed to be the largest edtech startup in the world with its valuation ballooning close to $6 billion. Byju’s, which has more than 2.4 million paid subscribers (and over 30 million users), offers courses for students in kindergarten to year 12, in addition to those preparing for competitive under graduation level courses.

Unacademy, another edtech startup in India, has amassed over 10,000 registered educators and 13 million learners. It recently raised a $50 million round.

India has the largest population in the world in the age bracket of 5 to 24 years. The education space in the nation is estimated to grow to $35 billion in the next six years.

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Female founders: All Raise AMA applications @ Disrupt SF 2019 close tomorrow

The future is female and all you fierce female founders have one last shot at receiving 30 minutes of face time with some of the industry’s leading female funders. Say what now? We’re talking the All Raise “ask me anything” (AMA) sessions at Disrupt SF 2019 — and applications close tomorrow, August 30.

All Raise, a startup nonprofit focused on accelerating female founder success, will host a day-long AMA event on October 3 at Disrupt SF 2019. It’s a match-up of early-stage startup founders and top VCs — and more than 100 female founders will take part in at least 30 sessions scheduled throughout the day.

Each session lasts 30 minutes, and three founders will use that time to ask a their female funder well, anything. What business issues keep you up at night? How do you prep for your next round of funding? What do you need to consider when making key hires? This is not a pitching event — it’s a rare networking opportunity to connect with and learn from the very best.

You might be paired with one of these leading VCs.

• Dayna Grayson, NEA
• Susan Lyne, BBG
• Shauntel Garvey, Reach Capital
• Eurie Kim, Forerunner
• Jess Lee, Sequoia
• Kara Nortman, Upfront
• Sarah Guo, Greylock,
• Anarghya Vardhana, Maveron
• Eva Ho, Fika Ventures
• Sarah Smith, Bain Capital Ventures
• Jess Lin, Work-Bench

Apply for an All Raise AMA session if you meet the following criteria:

• You’re a U.S.-based woman founder
• You’ve raised at least $250,000 in a seed, A or B round.

Note: All Raise gives special consideration to founders from underrepresented groups (e.g. Black, Latinx or LGBTQIA women).

All Raise will review the applications and notify the founders. Acceptance is based on availability for session spots, investor fit with industry sector and company stage, as well as demand for certain categories.

Bonus: After All Raise chooses the participants, we’ll randomly select 30 founders to receive a free Expo-only pass.

If you’re selected, you’ll need to buy any pass to Disrupt SF (unless you win one of the Expo Only passes). You’ll receive an email from All Raise with your session time.

Female funders helping female founders. Don’t squander this chance to learn from the women who know funding best. Apply for an All Raise AMA session by tomorrow, August 30, and get ready to move your business forward.

If you are interested in sponsoring this event or exhibiting at Disrupt San Francisco 2019, fill out this form to get in contact with our sales team.

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